Why is AVIF better than JPG?

AVIF uses the AV1 video codec technology to achieve much higher compression. An AVIF file is typically 50% smaller than a WebP file and 70-90% smaller than the original JPG at similar quality.

Do all browsers support AVIF?

Most modern browsers do (Chrome, Firefox, Safari 16+, Edge). It has over 85% global support. For older browsers, you can use the HTML tag to provide a JPG fallback.

What quality setting should I use?

AVIF is very efficient. Quality 50-60 is usually excellent (comparable to JPG quality 85). We recommend starting around 50 for the best balance of tiny file sizes and great visuals.

JPG to AVIF Converter

Convert JPG to AVIF. Reduce file size by 50-90% for ultra-fast websites.

Drag & drop JPG images

or click to select files (multi-select supported)

Settings

Quality: 50%

Smaller fileBetter quality

Output: AVIF format

Why Convert JPG to AVIF? Ultra-High Efficiency

AVIF (AV1 Image File Format) is the successor to WebP and the future of web images. Based on the advanced AV1 video codec from Netflix, Google, and others, it offers compression far superior to anything else available.

Converting JPG to AVIF can shrink your image payload massively. An 800KB JPG Hero image can often be reduced to a stunning 40-50KB AVIF with virtually no visible difference. It's not just better than JPG; it's better than WebP.

Compression Showdown

Image Type	JPG (Original)	WebP Size	AVIF Size	Total Savings
Complex Photo	1.5 MB	950 KB	600 KB	-60%
Graphic / Banner	450 KB	220 KB	80 KB	-82%
Icon / Simple	85 KB	40 KB	12 KB	-86%

*AVIF outperforms even the efficiency-focused WebP format.

Benefits of AVIF

Unbeatable Size

The most efficient compression algorithm available to the public today.

HDR Support

AVIF supports High Dynamic Range (HDR) and Wide Color Gamut (10 & 12-bit).

Modern Web

Supported by all major modern browsers. The choice of Netflix and Facebook.

Royalty Free

Open source format, unlike HEIC. No licensing fees or patent worries.

Frequently Asked Questions

Is AVIF really better than WebP?▼

In pure compression efficiency, yes. AVIF files are generally 20-30% smaller than WebP files of the same quality. However, AVIF takes slightly more processing power to encode/decode, and WebP has older browser support.

How do I ensure compatibility?▼

Use the HTML tag. List the AVIF source first, then a WebP source, then a JPG fallback. Browsers will automatically pick the best format they support.

Why is the default quality 50?▼

AVIF is so efficient that a quality setting of 50 often looks indistinguishable from the original, but yields massive file size savings. You can increase it if needed, but tested results show 50-60 is the sweet spot.

Can I use AVIF for print?▼

No. AVIF is designed for screens and web delivery. For print, stick to high-quality JPG, PNG, or TIFF.

Is it free to use?▼

Yes, our converter is completely free. Convert as many images as you like to AVIF without paying a cent.

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