Social Media Image Optimizer - 2026 Size Guide

The ultimate cheat sheet for social media image sizes. Optimize for Instagram, Facebook, Twitter, LinkedIn, TikTok & YouTube. Free resizing tools.

Instagram Sizes (2026)

Post TypeDimensions (px)Aspect RatioPro Tip
Square Post1080 x 10801:1The classic standard. Reliable.
Portrait Post (Best)1080 x 13504:5Takes up more vertical screen space!
Landscape Post1080 x 5661.91:1Avoid if possible (looks small).
Stories / Reels1080 x 19209:16Leave "safe zones" top/bottom for UI.
Profile Photo320 x 3201:1Keep logos centered.

Facebook Sizes (2026)

Post TypeDimensions (px)Aspect Ratio
Shared Image1200 x 6301.91:1
Shared Link1200 x 6281.91:1
Cover Photo820 x 31216:9 (approx)
Profile Photo180 x 1801:1

Twitter / X Sizes (2026)

  • In-Stream Photo

    1600 × 900

    Or any 16:9 ratio. Supports up to 4 images per tweet.

  • Header Photo

    1500 × 500

    Be careful of the area obscured by your profile picture.

  • Profile Photo

    400 × 400

    Circular crop. Don't put important details in corners.

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Frequently Asked Questions

What are the best image sizes for social media in 2026?
For Instagram: 1080×1080 (Square) or 1080×1350 (Portrait). Facebook: 1200×630 (Link) or 1080×1080. Twitter: 1200×675. LinkedIn: 1200×627. Pinterest: 1000×1500 (2:3). TikTok: 1080×1920.
How do I optimize images for Instagram quality?
Instagram compresses aggressively. Resize your image to exactly 1080px wide before uploading. Use Quality 80-90 JPGs. Avoid uploading 4K images as Instagram's compression algorithm often makes them blurry.
What aspect ratio is best for mobile feeds?
Vertical 4:5 (1080×1350px) is king. It takes up the most screen real estate on mobile devices (Instagram/Facebook), grabbing more attention than square or landscape images.
Does PNG or JPG look better on Facebook?
JPG is generally better for photos. Facebook converts most PNGs to JPGs anyway, often introducing artifacts. Use PNG only for logos or graphics with few colors, and keep the file size small (<1MB).
What is the perfect YouTube thumbnail size?
1280×720 pixels (16:9 ratio). Keep the file size under 2MB. Use high-contrast text and bright colors to stand out.

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